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HackerNoon is built for technologists to read, write, and publish. We are an open and international community of 45,000+ contributing writers publishing stories and expertise for 4,000,000+ curious and insightful monthly readers.
Founded in 2016, HackerNoon is an independent technology publishing platform run by David Smooke and Linh Dao Smooke.
Write anywhere, publish on HackerNoon.
Conversations with technologists about technology. Hosted by the HackerNoon team.
HackerNoon is built for technologists to read, write, and publish. We are an open and international community of 45,000+ contributing writers publishing stories and expertise for 4,000,000+ curious and insightful monthly readers.
Founded in 2016, HackerNoon is an independent technology publishing platform run by David Smooke and Linh Dao Smooke.
Write anywhere, publish on HackerNoon.
Episodes

Friday Sep 25, 2020
The Reciprocation Effect: How Fornite and Spotify Make Millions
Friday Sep 25, 2020
Friday Sep 25, 2020
In this podcast, Limarc talks to Microsoft Engineer and Noonies Nominee Nataraj Sindam. In part 1 of this podcast, Nataraj and Limarc talk about The Freemium Model and The Reciprocation Effect, a pricing strategy used by some of the world’s largest companies, including Fortnite and Spotify.
With thanks to our 2020 Noonies award sponsors: Sustany Capital, .TECH Domains, Grant for the Web, Skillsoft, Flipside Crypto, Udacity, and Beyondskills.
Don’t forget to vote for Nataraj in the 2020 Noonie Awards.
Covered in Part 1 of this podcast:
- Benefits of The Freemium Model
- What is the Reciprocation Effect?
READ MORE ON HACKERNOON.COM:
- https://hackernoon.com/tagged/business
- https://hackernoon.com/tagged/freemium
- The Freemium Model's Reciprocation Effect by Nataraj Sindam
FOLLOW NATARAJ ON SOCIAL MEDIA:
CHECK OUT NATARAJ’S END2END PODCAST:
- https://open.spotify.com/show/39sihqVOYpq60z8UA6FYbw
- https://podcasts.apple.com/us/podcast/end-2-end/id1482225169

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